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Title:User sentiments towards intelligent personal assistants
Author(s):Lopatovska, Irene; Velazquez, Mildred; Richardson, Rachel; Lai, Guida
Subject(s):Intelligent personal assistants
Smart speakers
Conversational agents
Sentiment analysis
Technology adoption
Abstract:This paper reports the findings of an ongoing study of user adoption of Intelligent Personal Assistants (IPAs, i.e. Amazon Alexa, Apple Siri, Google Assistant, etc.) and focuses on user sentiments towards IPAs. The data on factors that attribute to user attitudes regarding IPAs were collected via interviews and focus groups. The findings suggest that users mainly like IPAs for convenience and the hands-free interface; and dislike IPAs for the poor technical quality (such as speech recognition and responses), usability issues, and lack of trans-parent data management practices.
Issue Date:2019-03-15
Publisher:iSchools
Series/Report:iConference 2019 Proceedings
Genre:Conference Poster
Type:Text
Language:English
URI:http://hdl.handle.net/2142/103334
DOI:https://doi.org/10.21900/iconf.2019.103334
Rights Information:Copyright 2019 Irene Lopatovska, Mildred Velazquez, Rachel Richardson, and Guida Lai
Date Available in IDEALS:2019-03-22


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