Longitudinal Analysis of Freshman Adoption of Facebook.com

Stutzman, Frederic
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http://hdl.handle.net/2142/15147

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Title:Longitudinal Analysis of Freshman Adoption of Facebook.com
Author(s):Stutzman, Frederic
Subject(s):Facebook
Social Networks
Identity
Friendship
Data
Abstract:Originally designed as a social network for college students, Facebook1 is a leading social network site at American colleges and universities, with high degrees of adoption and market penetration (Gross and Acquisti, 2006). In the following poster, results of a 16-week longitudinal study of freshman adoption of Facebook.com at [X University] will be presented.
Issue Date:2008-02-28
Genre:Conference Poster
Type:Text
URI:http://hdl.handle.net/2142/15147
Date Available in IDEALS:2010-03-10


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