Browse College of Media by Subject "Mass Communications"
Now showing items 14-16 of 16
(1989)This study examines the development of research at J. Walter Thompson from 1908-1925. During those years, the research enterprise, largely a vision of one man, Stanley B. Resor, achieved institutional dimensions within ...
Understanding middle class adolescent leisure: A cultural studies approach to romance novel reading (1990)The cultural studies perspective offers interpretations of the appeal of the cultural form of the romance novel and the pleasure of the cultural practice of leisure reading through recognition of meaning and affective ...
(1991)This dissertation investigates the ways in which "youth," as a discursive construct, comes to sit at the nexus of debates concerning social crisis and upheaval. In particular, "youth in crisis" is an important site for the ...