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Title:How affect influences judgement processes
Author(s):Pritchard, Evan Thackeray
Doctoral Committee Chair(s):Clore, Gerald L.
Department / Program:Psychology
Degree Granting Institution:University of Illinois at Urbana-Champaign
Subject(s):Psychology, Social
Psychology, Personality
Abstract:That mood affects judgment has been well documented, but exactly how mood affects judgment is still unclear. Two experiments help to clarify the influence of mood on judgment processes. In the first, subjects' likelihood judgments are shown to be influenced by mood, such that there is an interaction between mood and event valence (i.e., whether the event was positive or negative). The best explanation for those results is a hybrid framework combining the mood as information hypothesis and the motivated reasoning framework. The results suggest that both mood and desired outcome serve as items of information that combine with objective information to influence likelihood judgments. This explanation is further supported by the second study, which involves a systematic manipulation of the specificity of the domain in which satisfaction judgments are made. The results of the second study suggest that the effects of mood and desired outcome depend on the specificity of the judgment object and judgment comparison. Based on these results, suggestions are made for judgment processing models. The focus of the suggestions is that judgments involve two parts: the content of the judgment and the context of the judgment. These studies are integrated with previous work to support this suggestion.
Issue Date:1996
Rights Information:Copyright 1996 Pritchard, Evan Thackeray
Date Available in IDEALS:2011-05-07
Identifier in Online Catalog:AAI9625182
OCLC Identifier:(UMI)AAI9625182

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