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Title:History of marketing thought : an update / BEBR No. 857
Author(s):Sheth, Jagdish N.; Gardner, David Morgan
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration; University of Illinois at Urbana-Champaign. Bureau of Economic and Business Research
Subject(s):Economics.
Issue Date:Mar 1982
Publisher:[Urbana] : College of Commerce and Business Administration, Bureau of Economic and Business Research, University of Illinois at Urbana-Champaign,
Series/Report:BEBR faculty working paper ; no. 857
Type:Text
Language:English
Description:Includes bibliographical references (p. 21-26).
URI:http://hdl.handle.net/2142/26963
Rights Information:Copyright Mar 1982 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:historyofmarketi857shet
http://www.archive.org/details/historyofmarketi857shet
Identifier in Online Catalog:2215425
OCLC Identifier:(OCoLC)ocn700549089


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