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Title:Is industrial marketing really different from consumer marketing? / BEBR No. 408
Author(s):Sheth, Jagdish N.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):Marketing.
Issue Date:June 15 19
Publisher:[Urbana, Ill. ] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers ; no. 408
Type:Text
Language:English
Description:Includes bibliographical references (leaf 7).
URI:http://hdl.handle.net/2142/27121
Rights Information:Copyright June 15 1977 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:isindustrialmark408shet
http://www.archive.org/details/isindustrialmark408shet
Identifier in Online Catalog:309024
OCLC Identifier:(OCoLC)ocm04924753


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