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Title:A multivariate approach to segmenting arts audiences / BEBR No. 511
Author(s):Andreasen, Alan R.; Belk, Russell W.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):Market segmentation.
Performing arts.
Issue Date:Sept 14 19
Publisher:[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers ; no. 511
Type:Text
Language:English
Description:Includes bibliographical references (p. [27-28]).
URI:http://hdl.handle.net/2142/27175
Rights Information:In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
Copyright Sept 14 1978 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:multivariateappr511andr
http://www.archive.org/details/multivariateappr511andr
Identifier in Online Catalog:330842
OCLC Identifier:(OCoLC)ocm05235608


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