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Description
Title: | The structure of consumer attitudes: the use of attribute possession and importance scores. BEBR No. 2 |
Author(s): | Cohen, Joel B.; Houston, Michael James |
Subject(s): | Consumers. |
Issue Date: | 1971 |
Publisher: | Urbana-Champaign : College of Commerce and Business Administration, Univ. of Illinois, |
Series/Report: | BEBR faculty working paper ; no. 2 |
Type: | Text |
Language: | English |
Description: | "This is a slightly modified version of a paper presented at the workshop "Attitude Research and Consumer Behavior," held at the University of Illinois, December 1970." |
URI: | http://hdl.handle.net/2142/27249 |
Rights Information: | Copyright 1971 Board of Trustees University of Illinois. |
Date Available in IDEALS: | 2011-09-15 |
Has Version(s): | http://hdl.handle.net/10111/UIUCOCA:structureofconsu02cohe
http://www.archive.org/details/structureofconsu02cohe |
Identifier in Online Catalog: | 2741484 |
OCLC Identifier: | (OCoLC)ocm01143978 |
This item appears in the following Collection(s)
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Research publications from the University of Illinois at Urbana-Champaign
Research Publications from UIUC