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Description
Title: | A maximum likelihood approach to Markov models of brand choice / BEBR No. 378 |
Author(s): | Atkinson, Robert M. |
Contributor(s): | University of Illinois at Urbana-Champaign. College of Commerce and Business Administration |
Subject(s): | Brand name products.
Consumers' preferences. Markov processes. |
Issue Date: | Feb 22 197 |
Publisher: | [Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign, |
Series/Report: | Faculty working papers ; no. 378 |
Type: | Text |
Language: | English |
Description: | Includes bibliographical references (leaf 30). |
URI: | http://hdl.handle.net/2142/27313 |
Rights Information: | Copyright Feb 22 1977 Board of Trustees University of Illinois. |
Date Available in IDEALS: | 2011-09-15 |
Has Version(s): | http://hdl.handle.net/10111/UIUCOCA:maximumlikelihoo378atki
http://www.archive.org/details/maximumlikelihoo378atki |
Identifier in Online Catalog: | 306263 |
OCLC Identifier: | (OCoLC)ocm04890673 |
This item appears in the following Collection(s)
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Research publications from the University of Illinois at Urbana-Champaign
Research Publications from UIUC