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Title:Revelance of segmentation for market planning / BEBR No. 44
Author(s):Sheth, Jagdish N.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):Marketing -- Planning.
Issue Date:Apr 14 197
Publisher:[Urbana, Ill.] College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers, no. 44
Type:Text
Language:English
Description:Bibliography: p. 21-23.
URI:http://hdl.handle.net/2142/27392
Rights Information:Copyright Apr 14 1972 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:revelanceofsegme44shet
http://www.archive.org/details/revelanceofsegme44shet
Identifier in Online Catalog:6453372
OCLC Identifier:(OCoLC)ocn701687120


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