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Title:Simplified Bayesian analysis of the value of information in the marketing of new products / BEBR No. 570
Author(s):Sudman, Seymour; Atkinson, Robert M.; Hagerty, Michael Raymond
Subject(s):Bayesian statistical decision theory.
New products.
Issue Date:1979
Publisher:[Urbana] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers ; no. 570
Type:Text
Language:English
Description:Includes bibliographical references (p. 13).
URI:http://hdl.handle.net/2142/27471
Rights Information:Copyright 1979 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:simplifiedbayesi570sudm
http://www.archive.org/details/simplifiedbayesi570sudm
Identifier in Online Catalog:97425
OCLC Identifier:(OCoLC)ocm05316646


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