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Title:A market-oriented strategy of long-range planning for multinational corporations / BEBR No. 78
Author(s):Sheth, Jagdish N.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):International business enterprises.
Marketing -- Planning.
Issue Date:De19 1972
Publisher:[Urbana, Ill.] College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers, no. 78
Type:Text
Language:English
Description:Includes bibliographical references.
URI:http://hdl.handle.net/2142/27536
Rights Information:Copyright De19 1972 Board of Trustees University of Illinois.
Date Available in IDEALS:2011-09-15
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:marketorientedst78shet
http://www.archive.org/details/marketorientedst78shet
Identifier in Online Catalog:6459046
OCLC Identifier:(OCoLC)ocn703155983


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