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Product positioning with competitive reaction: an iterative clustering model

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Title: Product positioning with competitive reaction: an iterative clustering model
Author(s): Johansson, Johny K.
Issue Date: 1974
Publisher: Urbana : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report: BEBR faculty working paper ; no. 0164
Type: Text
Language: English
Description: Includes bibliographical references.
URI: http://hdl.handle.net/2142/29370
Rights Information: Copyright 1974 Board of Trustees University of Illinois.
Date Available in IDEALS: 2012-01-25
Has Version(s): http://hdl.handle.net/10111/UIUCOCA:productpositioni164joha http://www.archive.org/details/productpositioni164joha
Identifier in Online Catalog: 6508141
OCLC Identifier: (OCoLC)ocn719556105
 

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