Files in this item
| Files | Description | Format |
|---|---|---|
|
application/pdf  transitionsinmar92180rosa.pdf (2MB) | (no description provided) |
Description
| Title: | Transitions in marketing strategy : a look at the process |
| Author(s): | Rosa, José Antônio |
| Subject(s): | Economics |
| Issue Date: | 1992-12 |
| Publisher: | [Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign, |
| Series/Report: | BEBR faculty working paper ; no. 92-0180 |
| Type: | Text |
| Language: | English |
| Description: | Includes bibliographical references (p. 30-32). |
| URI: | http://hdl.handle.net/2142/30103 |
| Rights Information: | Copyright 1992 Board of Trustees University of Illinois. |
| Date Available in IDEALS: | 2012-03-16 |
| Has Version(s): | http://hdl.handle.net/10111/UIUCOCA:transitionsinmar92180rosa
http://www.archive.org/details/transitionsinmar92180rosa |
| Identifier in Online Catalog: | 6569209 |
| OCLC Identifier: | (OCoLC)ocn535285524 |