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Title:An evaluation of the contributions of Professor John Howard to marketing theory and methatheory / 252
Author(s):Blackwell, Roger D.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):Howard, John A.
Marketing.
Metatheory.
Issue Date:June 1975
Publisher:[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers ; no. 252
P. D. Converse symposium paper ; no. 3
Type:Text
Language:English
Description:Includes bibliographical references (p. 12)
URI:http://hdl.handle.net/2142/32597
Rights Information:In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
Copyright June 1975 Board of Trustees University of Illinois.
Date Available in IDEALS:2012-07-17
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:evaluationofcont252blac
http://www.archive.org/details/evaluationofcont252blac
Identifier in Online Catalog:193359
OCLC Identifier:(OCoLC)ocm02988441


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