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Title:The prediction of consumer buying intentions : a comparative study of the predictive efficacy of two attitudinal models / 234
Author(s):Bhagat, Rabi Sankar; Raju, P.S.; Sheth, Jagdish N.
Contributor(s):University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Subject(s):Consumers -- Attitudes.
Consumers.
Prediction theory.
Issue Date:February 1
Publisher:[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,
Series/Report:Faculty working papers ; no. 234
Type:Text
Language:English
Description:Includes bibliographical references (p. 26-29).
URI:http://hdl.handle.net/2142/32824
Rights Information:In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
Copyright February 1975 Board of Trustees University of Illinois.
Date Available in IDEALS:2012-07-17
Has Version(s):http://hdl.handle.net/10111/UIUCOCA:predictionofcons234bhag
http://www.archive.org/details/predictionofcons234bhag
Identifier in Online Catalog:246958
OCLC Identifier:(OCoLC)ocm04072043


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