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Title:Citizens' use of Twitter in political information sharing in South Korea
Author(s):Lee, Jisue; Ryu, Hohyon; Mon, Lorri; Park, Sung Jae
Subject(s):Social Media--Korea (South)
Retweeting (RT)
Twitter
South Korea--Politics and Government
Public Opinion Polls
Message Type Classification
Sentiment Identification
Information Behavior
Social Computing
Abstract:This study examined citizens’ use of social networking site Twitter in political information sharing in South Korea. Content analysis was used in classifying message types and sentiments from the most frequently re-tweeted (RT) messages including the names of three top political leaders running for general elections in 2012. Correlation analysis comparing citizens’ use of Twitter in political information sharing online with results of public opinion polls offline indicated: 1) the volume and magnitude of re-tweeted messages are significantly correlated with results of public opinion polls; 2) types of messages are not correlated with the public opinion polling results; 3) positive and negative sentiment revealed in Twitter messages are highly correlated with the results of public opinion polls. Findings from this case study provide insights into citizens’ use of Twitter in political communication.
Issue Date:2013-02
Publisher:iSchools
Citation Info:Lee, J., Ryu, H., Mon, L., & Park, S. J. (2013). Citizens’ use of Twitter in political information sharing in South Korea. iConference 2013 Proceedings (pp. 351-365). doi:10.9776/13210
Genre:Conference Paper / Presentation
Type:Text
Language:English
URI:http://hdl.handle.net/2142/38389
DOI:19.9776/13210
Publication Status:published or submitted for publication
Peer Reviewed:is peer reviewed
Rights Information:Copyright © 2013 is held by the authors. Copyright permissions, when appropriate, must be obtained directly from the authors.
Date Available in IDEALS:2013-01-30


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