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Title:Toward understanding review usefulness: a case study on Yelp restaurants
Author(s):Li, Lei; Zhang, Ke; Zhou, Qingqing; Zhang, Chengzhi
Subject(s):Online reviews
Review usefulness
Useful votes
Quality of review
Abstract:The quality of online reviews has become a critical element for opinion-sharing-enabled platforms. Crowd- sourced feedback, such as votes, on previously shared reviews can provide signals about the quality of reviews. Prior studies examined some superficial features to explain the usefulness of votes to reviews, without accounting for the detailed information described in the review. By using 1052 restaurant reviews from Yelp, we extensively explore four types of features that are related to review content details, business neighborhoods, user profiles, and business profiles, to better understand the usefulness of voting on reviews. Our main findings indicated that based only on review voting, decisions made on whether a review is useful or not might lead to a biased result, since the review may receive votes due to other factors, regardless if the review discusses valuable aspects information of the business.
Issue Date:2016-03-15
Citation Info:NA
Series/Report:IConference 2016 Proceedings
Genre:Conference Poster
Rights Information:Copyright 2016 is held by the authors. Copyright permissions, when appropriate, must be obtained directly from the authors.
Date Available in IDEALS:2016-03-08

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