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Title:Predictive factors of information seeking behavior of smartphone users from different generations
Author(s):Zhitomirsky-Geffet, Maayan; Blau, Maya
Subject(s):Smartphone usage
Predictive factors
Social information seeking
Functional information seeking
Cognitive information seeking
Abstract:Two most predominant types of information seeking behaviour of smartphone users were determined based on the existing literature: 1) social information seeking, and 2) functional/cognitive information seeking. A questionnaire comprising 64 items was administered online to 216 Israeli smartphone users of three age groups: generation X, generation Y (Millennials), and generation Z (Mobile natives). Several predictive factors were examined for each of these information seeking behaviour types: gender, personality traits (the Big Five), daily usage time, period of ownership and the level of emotional gain from smartphone usage. Younger generations reported significantly higher emotional gain and social information seeking behavior than older generations. Interestingly, extroversion was positively related to social information seeking behaviour only for generations X and Y, while WhatsApp use was one of the strongest predictive factors only for generation Z. This research has social and practical implications for information system design, education, e-commerce and libraries.
Issue Date:2017
Citation Info:Zhitomirsky-Geffet, M., & Blau, M. (2017). Predictive Factors of Information Seeking Behavior of Smartphone Users From Different Generations. In iConference 2017 Proceedings (pp. 325-332).
Series/Report:iConference 2017 Proceedings
Genre:Conference Paper / Presentation
Rights Information:Copyright 2017 Maayan Zhitomirsky-Geffe and Maya Blau
Date Available in IDEALS:2017-07-27

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