June P. Mead
jm62@cornell.edu
and
Geri Gay
gkg1@cornell.edu
Interactive Multimedia Group
Cornell University
Ithaca, New York
The Interactive Multimedia Group (IMG) at Cornell University has been designing and researching the impact of collaborative multimedia technologies on educational environments for over ten years. In one of our current projects, the Making of America, the IMG is focusing on the development of tools to support access to digital libraries. This effort is complemented by parallel research into the cognitive, behavioral, and social implications of using these systems. Additionally, the IMG is working in concert with the Museum Education Site Licensing (MESL) project to investigate visual search strategies and the ways in which digital images can be used to enhance classroom instruction and scholarly research.
We have found that user acceptance and usability are major issues in the design of digital libraries. In essence, the IMG's research indicates that the design of digital libraries will be most successful when user-centered design includes the development and implementation of tools for human-computer interaction and problem-solving.
According to Fidel (1993), there is a growing trend in the use of qualitative methods in information retrieval (IR) research. She says that even though the defining characteristics of qualitative research--that it is open and flexible, holistic and case-oriented, inductive and noncontrolling--make its methodologies "best for exploring human behavior in depth, and thus of great relevance to IR research," too few studies have explored their application in-depth (Fidel, 1993, p. 219). The IMG is exploring qualitative research methods that employ rich data to examine complicated computer-mediated environments. These innovative approaches to user-centered design and evaluation respond to the challenges of tomorrow's digital library environments.
Beyond the technical design challenges of digital libraries and other information retrieval systems, our studies have demonstrated the need to address the social and psychological aspects of using on-line resources and collaboration. We have found that parallel development-evaluation approaches provide a wealth of analytical data that can be used to enhance the overall design process.
Our approach to building networked environments is to collect descriptive, qualitative data by using sensitive on-line computer tracking tools combined with innovative ethnographic research methods. We have found that technologically-rich environments demand equally rich data collection, analysis and interpretation tools--ones capable of examining human-computer interactions as well as the social and cognitive dynamics that develop during computer-mediated collaboration.
Today, there is little doubt that computer-mediated communication technologies are having a profound impact on how we approach and engage in the processes of education and research. However, our research has demonstrated that students often do not make effective use of available database resources and communication tools (Gay & Lentini, 1995; Gay, 1995; Gay & Grosz-Ngate, 1994; Gay & Mazur, 1993; Trumbull, Gay, & Mazur, 1992). But why?
We believe that user interfaces and systems that can accommodate diverse needs and search strategies need to be developed. Likewise, users need to be trained in communication and information seeking behaviors in order to effectively use these powerful systems. We have found that by studying the multiple ways in which users interact with these new systems, we can develop more responsive tools, programs, and technologies. Based on our studies as well as the growing body of research findings from computer-mediated communication research, we have begun the development of a coherent set of principles to guide the design and evaluation of digital libraries.
This discussion centers on an innovative strategy called concept mapping. Trochim (1989) defines concept mapping as a structured conceptualization process relying on multivariate statistical analysis techniques. Essentially it is a process that enables the members of a group to visually depict their ideas on some topic or problem of interest. Concept maps have been used in a variety of ways: as a means for constructing theory, as a structure for designing and developing survey instruments, as a framework for database construction, as a first step in organizational planning, and as a basis for analyzing research results.
The IMG has been working with Cornell University's Digital Library Working Group, library users, faculty, students, staff, and search experts to construct a series of concept maps depicting selection and evaluation criteria for the design of an "optimized" digital library interface. This discussion focuses on the ways in which a comparison of concept maps (developed by different user groups) can inform user-centered design of digital libraries. In particular, we are interested in examining the features/capabilities digital library systems should provide, the types of on-line assistance which might facilitate researchers and scholars in using a digital library, and how access to digital libraries can be made more multidimensional.
The Making of America (MoA) project is an ambitious, collaborative digital library effort being undertaken by Cornell University and the University of Michigan. Once completed, the MoA digital collection will consist of the equivalent of 100,000 volumes, encompassing a variety of disciplines with bearing on the history, design, and construction of America's physical landscape: transportation, communications, and cultural environment. Books, articles, manuscripts, drawing, architectural blueprints, business records, maps and other materials will be digitized. The hypothesis underlying the MoA project is that access to a networked, electronically integrated, Web-based collection will open new opportunities for interdisciplinary research.
In the MoA project, our primary research question is: To what extent and in what ways does access to a large body of thematically related digital material influence research and education? Our evaluation objectives are: to contribute to the design and development of a user interface for MoA in order to provide a framework for digitizing a wide range of media into a coherent and readily accessible digital library for a broad array of users; and to conduct focus groups with faculty, students, and librarians to address the multiple ways in which the MoA digital library is influencing scholarship and teaching in higher education.
The exploratory use of concept mapping in the MoA project draws on concept mapping and pattern matching techniques developed by Trochim (1985; 1989). Trochim refers to concept mapping as an effective tool for constructing program theories with stakeholder groups. He says that concept maps can be used to graphically depict the stakeholders' understandings of the important program features and processes. Concept mapping was used in our research to provide a framework for the design and evaluation of the MoA interface. The rationale for employing concept mapping is based on the following. Concept map procedures recognize the epistemological orientations of different stakeholders while allowing the evaluator to explore points of overlap between these orientations; concept mapping looks across differing agendas while helping the evaluator to discover and illuminate commonalities; and concept mapping procedures acknowledge the value of aggregating data of all types. According to Trochim (1989), concept mapping utilizes multidimensional scaling and cluster analysis to construct "a pictorial representation of the group's thinking" (p. 2). Trochim argues that the level of theoretical sophistication which stakeholders (digital library users in this case) bring to understanding how systems function should not be underestimated.
According to Trochim (1985), pattern matching involves the specification of a theoretical pattern, the acquisition of an observed pattern, and a demonstration of the linkages and/or disparities between the two. Trochim defines "pattern matches" in terms of the degree of correspondence between the theoretical and observed patterns. He says the value of "a match" is that if a pattern of results or outcomes, predicted theoretically, is found in the measured or observed data, the validity of any conclusions drawn about the program is strengthened, because the likelihood that such "a match" could have occurred by chance is very small. In other words, according to Trochim, pattern matches between theorized and actual outcomes provide convincing evidence that a system or program works.
Kolb's (1991) interpretivist pattern matching study demonstrated the utility of concept maps in assessing program processes. In addition, Marquart (1990) has described how pattern matching can be used to assess the congruence between theory developed from concept maps and data from an evaluation. Our research contributes further to this exploration of pattern matching techniques by testing a three-tiered interpretivist approach to concept map-based pattern matching in which we plan to compare three sets of maps: one completed by the IMG, one by the Digital Library Working Group (DLWG), and one by the future users of the MoA digital library (i.e., Cornell faculty and graduate students).
Within the interpretivist context of this study, Trochim's ideas about pattern matching are being used not to test the program theory or assess cause, but rather as a way to enhance the evaluation findings. Trochim says the value of "a match" between theorized and actual outcomes is that it provides convincing evidence that a system or program works. In this exploratory application of Trochim's pattern matching techniques, the question being asked is how the linkages and/or disparities between these three concept maps inform our design and evaluation of digital library interfaces.
Mead (1995) piloted the use of this interpretivist pattern match and concept mapping approach in her evaluation of a school-based substance abuse prevention program for children. What is unique about Mead's approach is that concept maps were used as guides for constructing a comprehensive framework within which to conduct all phases of the evaluation (i.e., instrument development, data collection, analysis, interpretation, and reporting). Mead found that linkages between the three levels of the program (which she identified as the program-as-designed, the program-as-implemented, and the program-as-experienced) indicated program strengths, while disjunctures pointed to program weaknesses and/or areas warranting improvement or modification.
The interpretivist pattern matching trial being employed in this study will assess the nature of fit between three sets of maps created by three different groups: the IMG, the DLWG, and the MoA digital library group. For purposes of this study, matches are defined in terms of linkages between the three maps. The evaluator hypothesizes that congruencies between these three maps will indicate critical interface design features, while disparities are more likely to reflect idiosyncratic differences between the three groups which may or may not warrant interface design and evaluation consideration.
As employed in this study, the concept mapping process consists of three stages. In Stage 1, an IMG concept map was developed. In Stage 2, a DLWG map was constructed. In Stage 3 (in process), a map will be constructed by the future users of the MoA digital library. The steps involved in the concept map process are outlined in following.
The IMG Map
The IMG group consisted of 16 participants: IMG staff and designers, search specialists, graduate students, and educators. The IMG participants brainstormed a set of 93 statements following the instruction to describe an "optimized data base search tool." The group then sorted and rated these statements. The resulting map consisted of 93 statements and 13 clusters. The following list indicates the results of the sorting, rating, and interpretation steps in the concept mapping process. The numerical value shown in parentheses is the average rating assigned to that statement. The combined statement rating averages were calculated for each respective cluster. For example, Cluster 1 "Search & Browse Tools" had a cluster rating average of 3.88 on a scale of 5.00.
Figure 1 depicts the computed IMG concept map. The location of the clusters on the concept map indicates either conceptual similarity or divergence. In other words, clusters located close to one another on the map are conceptually more similar than those further away from one another.
The DLWG Map
The Digital Library Working Group (DLWG) at Cornell is an interdisciplinary group composed of nine members representing the library, preservation, engineering, and communication departments. The primary task outlined for the DLWG was to establish a set of criteria for selecting and evaluating a digital library user interface. In conjunction with this task, the group reviewed four interfaces: the Chemistry On-line Retrieval Experiment (CORE) system with Bellcore's Pixlook interface and OCLC's Scepter interface; Cornell's implementation of the TULIP journal database with the Cornell Digital Library (CDL) interface; University of Michigan's implementation of the TULIP journal database with the Netscape World Wide Web (WWW) interface; and Cornell's Computer Science Technical Reports or DIENST with the Netscape and MacWeb WWW interfaces.
Six members of the DLWG participated in a concept mapping exercise. The DLWG participants sorted and rated a set of 47 statements developed during prior meetings of the group. The following list indicates the results of the sorting, rating, and interpretation steps in the concept mapping process. The numerical value shown in parentheses is the average importance rating assigned to that statement by the group.
Following the interpretation of the maps, the results were used by the DLWG to develop a set of criteria for the selection and evaluation of a user interface. Table 1 outlines the criteria outlined by the DLWG (M. Engle, personal communication March, 1995). Figure 2 depicts the completed DLWG map with cluster titles shown.
TABLE 1. Selection and Evaluation Criteria for Digital Library Interfaces
|
In order to inform our design and evaluation efforts, the results of the DLWG and IMG maps were rank ordered in descending order based on the average cluster ratings. Table 2 depicts the results of the IMG map ratings, Table 3 shows the results of the DLWG map, and Table 4 presents a comparison of the two maps in terms of importance ratings.
Cluster No. | Cluster Title | Rating |
Cluster 10 Cluster 11 Cluster 9 Cluster 13 Cluster 6 Cluster 1 Cluster 7 Cluster 8 Cluster 2 Cluster 4 Cluster 3 Cluster 12 Cluster 5 |
Customized Navigation Individualized Reference Tools Customizable Output Interface Display Features Ease of Operation/Use Search & Browse Tools Sorting Modification Tools Research Search Tools Human Dimension Search Alternatives Visual/Human Aspects Sharing |
4.17 4.08 4.04 3.96 3.95 3.88 3.87 3.86 3.62 3.46 3.19 3.12 3.08 |
Cluster No. | Cluster Title | Rating |
Cluster 2 Cluster 5 Cluster 8 Cluster 4 Cluster 9 Cluster 1 Cluster 3 Cluster 7 Cluster 6 |
General Characteristics Searching Document Display Copyright Navigation Availability and Adaptability Printing and Downloading Search Results Display Logging and Monitoring |
4.75 4.20 4.10 4.02 4.02 3.71 3.70 3.54 2.71 |
IMG Users Map | DLWG Map | |
1 2 3 4 5 6 7 8 9 10 11 12 13 |
Customized Navigation Individualized Ref. Tools Customizable Output Interface Display Features Ease of Operation/Use Search & Browse Tools Sorting Modification Tools Research Search Tools Human Dimension Search Alternatives Visual/Human Aspects Sharing |
General Characteristics Searching Document Display Copyright Navigation Availability and Adaptability Printing and Downloading Search Results Display Logging and Monitoring N/A N/A N/A N/A |
The results of the initial two-tiered pattern match between the DLWG and the IMG maps are summarized in Table 5.
DLWG Map | IMG Map |
Cluster 2: General Characteristics | Cluster 11: Individualized Reference Tools |
Cluster 7: Sorting | |
Cluster 8: Modification Tools | |
Cluster 2: Research Search Tools | |
Cluster 5: Searching | Cluster 1: Search & Browse Tools |
Cluster 3: Search Alternatives | |
Cluster 7: Search Results Display | Cluster 13: Interface Display Features |
Cluster 8: Document Display | |
Cluster 9: Navigation | Cluster 10: Customized Navigation |
Cluster 1: Availability/Adaptability | Cluster 6: Ease of Operation/Use |
Cluster 4: Human Dimension | |
Cluster 5: Sharing | |
Cluster 3: Printing and Downloading | Cluster 9: Customizable Output |
Cluster 6: Logging and Monitoring | Cluster 12: Visual/Human Aspects |
Cluster 4: Copyright | No match |
As expected, "matches" point to important design considerations. Also as hypothesized, the "no matches" appear to indicate areas in which user interface design is less relevant (e.g., DLWG Cluster 4: Copyright).
Using the two sets of concept maps created by the IMG and the DLWG as a means for prioritizing our design efforts, we have developed a set of user interface tools. For example, we have concentrated on the elements and features in the clusters rated most important by the two groups. The IMG rated "Customized Navigation," "Individualized Reference Tools," and "Customizable Output" as being most important, 4.17, 4.08, and 4.04 respectively; and the DLWG rated "General Characteristics," "Searching," and "Document Display" as most important, 4.75, 4.20, and 4.10, respectively.
In addition, we are working on a set of guiding principles for the design and evaluation of digital environments. The following summary highlights these interface tools and supporting design rationale. We believe that these types of tools will give digital library users the power they want and need in order to find, retrieve, manipulate, and annotate digital information.
2. Information filters
3. Visual scanning features
4. Search modification tools
5. Hyperlink tools
6. Annotation tools
We plan to conduct a focus group with faculty and graduate students expecting to use the MoA digital library in order to develop a concept map depicting their criteria for a user interface. We will then compare the three maps and provide design and evaluation guidance to the MoA project. These maps will be used in three ways: (a) to inform interview protocols; (b) to inform design of the MoA digital library user interface; and (c) to inform future data collection strategies.
In addition, we will soon begin conducting a series of "mini-case" studies of the ways in which faculty and students use the MoA digital library. Five Cornell faculty members expect to use the MoA digital library in the spring of 1996. These faculty represent diverse fields: human development and family studies, landscape architecture, design and environmental analysis, communication, and city and regional planning. Our plan is to conduct a series of interviews with faculty and students using the MoA digital library and to conduct participant observations in classes and seminars using this resource. We fully expect these case studies to enhance our understanding of the ways in which access to digital materials influences research and education.
Fidel, R. (1993). Qualitative methods in information retrieval research. LISR, 15, 219-247.
Gay, G. & Lentini, M.. (1995). Use of communication resources in a networked collaborative design environment. Journal of Computer-Mediated Communication, 1(1). HTTP document available from http://cwis.usc.edu/dept/annenberg/vol1/issue1/contents.html
Gay, G. (1995). Issues in accessing and constructing multimedia documents. In Barrett, E. and Redmond, M. (Eds.), Contextual Media: Multimedia and Interpretation (pp. 175-188). Cambridge, MA: MIT Press.
Gay, G., & Grosz-Ngate, M. (1994). Collaborative design in a networked multimedia environment: Emerging communication patterns. Journal of Research on Computing in Education, 26(3), 418-432.
Gay, G., & Mazur, J. (1993). The utility of computer tracking tools for user-centered design. Educational Technology, 34(3), 45-59.
Kolb, D. G. (1991). Understanding adventure-based professional development: The role of theory in evaluation. Unpublished doctoral dissertation, Cornell University, Ithaca, NY.
Marquart, J. M. (1990). A pattern-matching approach to link program theory and evaluation data. New Directions for Program Evaluation, 47, 93-107.
Mead, J. P. (1995). Substance abuse prevention programs for children: An interpretivist theory-oriented evaluation. Doctoral dissertation, Cornell University, Ithaca, NY.
Trochim, W. (1989). An introduction to concept mapping for planning and evaluation. Evaluation and Program Planning. Special Issue: Concept Mapping for Evaluation and Planning, 12(1), 1-16.
Trochim, W. (1985). Pattern matching, validity, and conceptualization in program evaluation. Evaluation Review, 9, 575-604.
Trumbull, D., Gay, G., & Mazur, J. (1992). Students' actual and perceived use of navigational and guidance tools in a hypermedia program. Journal of Research on Computing in Education, 24, 315-328.