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          <dc:description>DSpace SAF Submission Ingestion Package generated from Vireo submission #17262 on 2022-04-06 at 17:10:02</dc:description>
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  Previous issue date: 2021-11-24</dc:description>
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          <dc:language>en</dc:language>
          <dc:contributor>Ward Hood, Denice</dc:contributor>
          <dc:contributor>Ward Hood, Denice</dc:contributor>
          <dc:contributor>Pak, Yoon</dc:contributor>
          <dc:contributor>Kang, Hyun-Sook</dc:contributor>
          <dc:contributor>Mason, Curtis</dc:contributor>
          <dc:date>2022-04-29T21:34:31Z</dc:date>
          <dc:date>2021-12</dc:date>
          <dc:description>Submission original under an indefinite embargo labeled 'Open Access'. The submission was exported from vireo on 2022-04-06 without embargo terms</dc:description>
          <dc:description>The student, Clare Briner, accepted the attached license on 2021-11-24 at 07:39.</dc:description>
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          <dc:title>Student representation on Instagram and its influence on retention at a community college</dc:title>
          <dc:creator>Briner, Clare</dc:creator>
          <dc:date>2021-11-24</dc:date>
          <dc:subject>Education</dc:subject>
          <dc:date>2022-04-29T21:34:31Z</dc:date>
          <dc:description>Diversity and equity efforts designed to improve retention of students of color are a significant focus in higher education and particularly in the community college sector. This dissertation examines the role social media plays in the retention of students of color at a suburban community college. A review of literature details the characteristics of community colleges and its students while exploring theories on belonging, representation and student commitment to completion. This literature informs the design of a triangular exploratory research project assessing how a social media platform might influence belonging and provide support to students of color. Survey data analyzed using Chi-square statistical testing indicate a stronger sense of belonging among students of color who follow the college’s social media account and confirm the importance of diverse representation of students in social media imagery. A supplementary review of social media imagery quantifies student representation and helps to contextualize survey findings and inform administration strategies. Finally, a discussion of the findings and their limitations present ways in which community college marketers might administer the college’s social media accounts to more meaningfully impact retention efforts and support students of color who aspire to complete their degree or certificate.</dc:description>
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          <dc:rights>Copyright 2021 Clare Briner</dc:rights>
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            <department>Educ Policy, Orgzn &amp; Leadrshp</department>
            <discipline>Educ Policy, Orgzn &amp; Leadrshp</discipline>
            <grantor>University of Illinois at Urbana-Champaign</grantor>
            <level>Dissertation</level>
            <name>Ed.D.</name>
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