Towards better understanding of app transitions in mobile search

Wu, Dan; Liang, Shaobo; Tang, Yuan

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https://hdl.handle.net/2142/96752 Copy

Description

Title

Towards better understanding of app transitions in mobile search

Author(s)

• Wu, Dan
• Liang, Shaobo
• Tang, Yuan

Issue Date

2017

Keyword(s)

• Mobile search
• App transition
• App usage

Abstract

This paper focused on the transitions among APPs during mobile search by conducting a user experiment with 30 participants in fifteen days. Using the data collected through mobile logs, structured diary and interviews, we performed a quantitative and qualitative study on investigating the participants’ APP usages in their search sessions, and discussed the causes of APP transitions. Our results identified four patterns of transitions in mobile searches, and provided the probabilities of transitions during query submission, including self-transition. The causes of APP-APP transition were mainly out of the feedback of search results, the interruption while searching and follow-up actions triggered by searching.

Publisher

iSchools

Series/Report Name or Number

iConference 2017 Proceedings

Type of Resource

text

Language

en

Permalink

http://hdl.handle.net/2142/96752

Copyright and License Information

Copyright 2017 Dan Wu, Shaobo Liang, and Yuan Tang

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