University of Illinois Urbana-Champaign

Decoding Cultural Literacy: Rhetorically Analyzing Everyday Media for Professional Writers

Fowlkes, Kandice Rainn

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https://hdl.handle.net/2142/128879

Description

Title
Decoding Cultural Literacy: Rhetorically Analyzing Everyday Media for Professional Writers
Author(s)
Fowlkes, Kandice Rainn
Issue Date
2025-05-09
Keyword(s)
  • Art
  • Literary Studies
  • Cultural Studies
  • Social Media
  • Rhetoric
  • Images
  • Archives
  • Visualizations
  • Music
  • African American Studies
Date of Ingest
2025-06-27T10:24:00-05:00
Abstract
"With the goal of improving cultural literacy among writers, this new digital publication positions writing as an active process in the development of cultural competency, thus effectively establishing the connection between rhetorical analysis and improved cultural literacy. Fowlkes’s method for writing rhetorical analysis is especially important considering the public’s increasing access to cultural performances across various media platforms and the growing necessity to competently engage with diverse perspectives and experiences….Decoding Cultural Literacy provides a much-needed contribution to the intersection of writing, rhetoric, and media studies." Taryn K. Myers, West Chester University Go beyond the surface level in reading and producing persuasive, yet efficacious writing. For writers looking to engage with everyday media, cultural background knowledge is essential to understanding the depths of any media and thus interpreting its message. This handbook helps writers learn what cultural literacy is, how to critically analyze media, and then create writing which appeals to one’s own authorial credibility. The key takeaway of Decoding Cultural Literacy is to help analyze everyday media through the rhetorical analysis process, and then engage in a recursive dance by using the same rhetorical steps to write works which are culturally literate and effective for your chosen audience. These same steps for writers will then be applied for moving forward into a professional writing setting and showing how to transfer these skills for the everyday writer, to a professional writing career. This title was peer reviewed with a single-blind process by the AFRO-PWW editorial board. Please cite this book using the DOI: 10.21900/pww.30.
Publisher
Illinois Open Publishing Network
Type of Resource
  • text
  • still image
Genre of Resource
book
Language
eng
DOI
https://doi.org/10.21900/pww.30
Copyright and License Information
  • Copyright (c) 2025 Kandice Rainn Fowlkes
  • This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

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