Allison and Uhl revisited : beer brand discrimination using taste and aroma cues / BEBR No. 587

Uhl, Kenneth P.; Mauser, Gary A.

Permalink

https://hdl.handle.net/2142/27568 Copy

Description

Title

Allison and Uhl revisited : beer brand discrimination using taste and aroma cues / BEBR No. 587

Author(s)

• Uhl, Kenneth P.
• Mauser, Gary A.

Contributor(s)

University of Illinois at Urbana-Champaign. College of Commerce and Business Administration

Issue Date

Aug 3 1979

Keyword(s)

• Marketing research.
• Brand choice.
• Beer.

Publisher

[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign,

Series/Report Name or Number

Faculty working papers ; no. 587

Type of Resource

text

Language

eng

Permalink

http://hdl.handle.net/2142/27568

Has Version(s)

• http://hdl.handle.net/10111/UIUCOCA:allisonuhlrevisi587uhlk
• http://www.archive.org/details/allisonuhlrevisi587uhlk

Copyright and License Information

• In copyright. Digitized with permission of the University of Illinois Board of Trustees. Contact digicc@library.illinois.edu for information.
• Copyright Aug 3 1979 Board of Trustees University of Illinois.

Owning Collections