Pre-emptive product positioning in regulated markets : objectives and strategies
Sudharshan, Devanathan; Kumar, K. Ravi
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https://hdl.handle.net/2142/28805
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Title Pre-emptive product positioning in regulated markets : objectives and strategies Author(s) Sudharshan, Devanathan Kumar, K. Ravi Issue Date 1985-08 Keyword(s) Branding (Marketing) -- Mathematical models Business planning Publisher Urbana, Ill. : Bureau of Economic and Business Research. College of Commerce and Business Administration, University of Illinois at Urbana-Champaign Series/Report Name or Number BEBR faculty working paper ; no. 1167 Type of Resource text Language eng Permalink http://hdl.handle.net/2142/28805 Has Version(s) http://hdl.handle.net/10111/UIUCOCA:preemptiveproduc1167sudh http://www.archive.org/details/preemptiveproduc1167sudh Copyright and License Information Copyright August 1985 Board of Trustees University of Illinois.
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