University of Illinois Urbana-Champaign

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Showing 511–540 of 7,460 items
Thumbnail for A box-Jenkins analysis of the advertising-sales relationship / 215
A box-Jenkins analysis of the advertising-sales relationship / 215
Helmer, Richard Michael; Johansson, Johny K.

Thumbnail for Leadership and verbal participation / BEBR No. 111
Leadership and verbal participation / BEBR No. 111
Calder, Bobby J.; Wetzel, Christopher G.

Thumbnail for A theory of multidimensional brand loyalty / 151
A theory of multidimensional brand loyalty / 151
Sheth, Jagdish N.; Park, C. Whan

Thumbnail for On post data model evaluation / BEBR No. 68
On post data model evaluation / BEBR No. 68
Judge, George G.; Bock, M.E.; Yancey, Thomas A.